Digital Marketing & Analytics
Digital marketers know how to build an audience and get customers. This certificate is perfect for career transformation and acceleration in a fast-growing field. If you are marketing a business or building your own brand, this certificate will help you tell your story.
Click here for full tuition costs.
Who It’s For:
Marketers looking to improve their craft or anyone looking to get started in the industry.
What You Get:
- 12 credits that can be applied towards a Bachelor’s degree
- HubSpot Marketing Certificate (one exam attempt included)
- Google Analytics Certificate (one exam attempt included)
- Google and Facebook Ad Certificates (one exam attempt each included)
- Blueprints and templates to launch your campaigns
Why Study Digital Marketing?
Digital marketing is an essential skill across industries. Businesses and individuals are trying to capture attention and share their stories. People spend most of their days online, so it’s essential to learn to communicate – and measure what works – online.
%
growth through 2030
Advertising & Marketing Manager salary, national average
Related Careers:
- Social media management
- Sales
- Entrepreneurship
- Digital marketer
Learn About Average Salaries & Opportunities:
What You’ll Learn
The Digital Marketing and Analytics certificate empowers students to build an audience for themselves or for a business. Learn to share your story, choose an effective organic and paid marketing strategy, and measure the success of your digital marketing efforts.
Courses are offered a la carte. Complete all four courses to earn the certificate.
Course | Title | Credits |
---|---|---|
BSST 361 | Storytelling and Video Marketing | 3 |
BSST 362 | Social Media & Content Marketing | 3 |
BSST 363 | Digital Marketing Ads | 3 |
BSST 364 | Digital Marketing and Analytics | 3 |
Total Semester Credits: | 12 |
How the Certificate is Structured
Take a Course
Choose any of the four courses or take all four to complete the UJ Accelerated certificate.
Earn an Industry Certificate
During the certificate, you will earn:
- HubSpot Social Media Strategy
- Google Ads Certification
- Facebook Blueprint Certification
- Google Analytics Certification
Earn the UJ Accelerated Digital Marketing & Analytics Certificate
Complete all four courses to earn the UJ Accelerated certificate.
Apply your UJ Accelerated Certificate Towards a Degree
You can choose to apply your certificate as 12 credits towards a bachelor’s degree at the University of Jamestown, as transfer credits to your school of choice, or as continuing education credits. Transfer of the credit will depend on the policies of your chosen institution or professional organization, but we can help.
What Makes UJ Accelerated Special
Every UJ Accelerated course provides:
Course Details
Courses include four elements:

Asynchronous Learning
Read, watch, and listen to the best information to build your foundational knowledge.




Enhance Learning Through Experiences
Valuable clinical and preceptorship experiences will allow you to apply what you are learning.




Expert Lectures
Your instructor will present twice a week for 90 minutes, including breakout rooms and activities to apply your asynchronous learning. Attend live or watch the replay.
Tuition Options
Students can choose to pay directly, apply for Accelerated Scholarships, or receive financial aid for certificate completion.
Click to view financial aid details.